Leadership

Our team is led by a strong executive team with decades
of experience in the food industry.

Peter Crystal

Peter Crystal

Executive Chairman

Peter holds a BA in Politics, Philosophy and Economics from St Edmund Hall at the University of Oxford, as well as a qualification in International and Comparative Law from McGill University in Montreal. Throughout his career he has worked as a Solicitor and Law Society Examiner, before co-founding Memery Crystal – a multidisciplinary international law firm based in London.

Manish Mandavia

Manish Mandavia

CEO

Manish is a graduate of King’s College in London and has worked as a Financial Director for various companies, including 10 years at Donatantonio Limited. Following the acquisition and rebranding to Lupa Foods he was assigned the additional responsibility of COO and in 2023 he was made the CEO.

Ben Pearce

Ben Pearce

Procurement Director

Ben graduated from Nottingham Trent University in 2000. He spent 8 years at Bar Foods working as both a Purchasing Manager and Head of Purchasing, and then at Billington Food service before joining Lupa Foods in 2020.

Claire Lindsay

Claire Lindsay

Technical Director

Claire holds a BSC in Food Science from the University of Leeds and has worked as a Technical Manager and Director for many years, including 8 years at Tesco and 3 at Slimfast UK. Claire has been with Lupa Foods since the end of 2018.

Rory Dyson

Rory Dyson

Sales Director

 

Rory graduated with a BSc Medical Science Degree from UCL. A passionate chef and foodie at heart, Rory leads our sales team and helps shape our growth strategies. He joined Lupa Foods in April 2024 as Sales Director after seven years at the Belazu Ingredient Company, where he played a key role in expanding their market share.

Shareholder support

Lupa Foods is a privately owned limited company
with Beringea a majority shareholder.

As a portfolio company within their £800m venture capitalist fund we’re
supported to grow the business. Beringea’s objective as a transatlantic
venture capital investor is to create lasting success for rapidly scaling
entrepreneurial companies.

They’ve provided patient and intelligent capital, and a global footprint
throughout our business growth – offering additional peace of mind to all
our stakeholders that we’re a well-backed partner.

13+ years involvement with Lupa Foods
Invested in the 2017 acquisition, doubling business revenue
Support through representation at board level with business expertise

Who we serve

Our customers include some of the largest food manufacturers, recipe box companies, wholesalers and retailers in the UK.